1) In what ways does your media product use, develop or challenge forms and conventions of real media products?
My media product uses the conventions of real media products as it addresses the target audience by the way that the images that I have used are school related. During my research into school type magazines I found that it was common to have images of students studying and students in their uniform. For my magazine I used two of my friends who are sixth form students and placed them outdoors with folders in their hands. I did this mainly because I knew that the natural light outside would help and because I was not particularly experienced with lighting equipment.
I found that the title of a magazine was important so I used 'Wilmington News' because it is appropriate for the school and is simple. I admit I could have been more creative but I liked this title because the reader will know what the magazine is related to and I incorporated the letter 'n' at the end of Wilmington into the 'N' in news.
The school logo was also a significant part of the media product as most real media products include the magazine's logo on the cover. I placed it at the bottom of the front cover and on the contents page to give a consistent feature. Similarly, to a real media product I included the issue number and date at the top of magazine. I think that my media product would be a free magazine if i was real so I did not include a bar code because my research did not support having one. I used varied sized titles and colours to give the reader information about what is inside and the research that I did showed that did sized fonts gave a strong structure to the front cover. On my contents page I used a big title and for the contents list I used numbers and two different colours. The first colour was the state the page and the second was to illustrate extra information about the page. I used another image on the contents page with is supported my research but I also included a border which was reflected by my research but the design was altered.
2)How does your media product represent particular social groups?
I think that my media product represents girls aged 16-18 because the models that I have used in the images for my front cover and contents page are sixth form students. The clothes that the models are wearing are quite smart and represent the older students who wear business style clothing. My media product is aimed at girls because the school that the product is created for is a girls school. I do think that other social groups of different ages are represented in the school due to the titles and content that I have included in the text. The content shown on the front cover is 'Pamper Day' , 'Parent's evening', 'Sports Day' and 'Netball Tournament' which could appeal to the rest of the school. I think that the magazine could also be read by the parents of the students as it would give an insight into the events taking place at school. The layout of the magazine is quite mature and does not feature lots of images and bright colours so I think it would be read by the older students or parents.
3) What kind of media institution might distribute your media product and why?
I think that the school would produce the media product and then distribute it to the students/parents. The media product would probably be read more by the sixth form students, teachers and parents. It would be a free product which could be given to the students who pass it on to their parents at home. For this reason I think that the school as an institution itself would produce the magazines on paper and give them to the students for free every month. To be cost effective the school could print it in black and white to save ink and give them out to students like a newsletter.
4) Who would be the audience for your media product?
The target audience for my media product would be the older students in sixth form and their parents. The audience would probably be about 16-18 because that is the age of students in the sixth form and their parents would probably read it as well. The audience would predominantly be female as it is a girls' school and the only males who are likes to read it would be their fathers or brothers.
5) How did you attract/address your audience?
I aimed to attract and address my audience by using two images with students who are the same age as the reader. They are both girls which obviously relates to female readers who are sixth formers themselves. I have used mainly black, white and blue colours to keep the consistency in the colour scheme and keep it quite simple. I did not over complicate the layout of the front cover and contents page because the mature reader would probably not be as in interested in multiple images and would rather read the content. I used big titles on the front cover about upcoming events to draw the attention of the audience into reading the product.
6) What have you learnt about technologies from the process of constructing this product?
I have learnt how to capture multiple images using a Canon 500d SLR digital camera which I have never used before. To edit the images I used Photoshop and this helped me to create my media product by allowing me to alter the lighting and crop the size of the images. I used In Design to produce the text that I have included in the media product. Before deciding on a final magazine title I repeatedly typed out the words and tried different fonts and sizes until I found the appropriate one. I have learnt how to edit images and experiment with different fonts.